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Cocoa, Chocolate, and Why AI Still Can’t Discover

Posted on September 12, 2025September 12, 2025 by ivan.turkovic

Imagine standing in front of a freshly picked cocoa pod. You break it open, and inside you find a pale, sticky pulp with bitter seeds. Nothing looks edible, nothing smells particularly appetizing. By every reasonable measure, this is a dead end.

Yet humanity somehow didn’t stop there. Someone, centuries ago, kept experimenting, steps that made no sense at the time:

  • Picking out the seeds and letting them ferment until they grew mold.
  • Washing and drying them for days, though still inedible.
  • Roasting them into something crunchy, still bitter and strange.
  • Grinding them into powder, which tasted worse.
  • Finally, blending that bitterness with sugar and milk, turning waste into one of the most beloved foods in human history: chocolate.

No algorithm would have told you to keep going after the first dozen failures. There was no logical stopping point, only curiosity, persistence, and maybe a bit of luck. The discovery of cocoa as food wasn’t the result of optimization, it was serendipity.

Why This Matters for AI

AI today is powerful at recombining, predicting, and optimizing. It can remix what already exists, generate new connections from vast data, and accelerate discoveries we’re already aiming toward. But there’s a limit: AI doesn’t (yet) explore dead ends with stubborn curiosity. It doesn’t waste time on paths that appear pointless. It doesn’t ferment bitter seeds and wait for mold to form, just to see if maybe, somehow, there’s something new hidden inside.

Human discovery has always been messy, nonlinear, and often illogical. The journey from cocoa pod to chocolate shows that sometimes the only way to find the extraordinary is to persist through the ridiculous.

The Future of Discovery

If we want AI to go beyond optimization and into true discovery, it will need to embrace the irrational side of exploration, the willingness to try, fail, and continue without clear reasons. Until then, AI remains a tool for extending human knowledge, not replacing the strange, stubborn spark that drives us to turn bitter seeds into sweetness.

Because the truth is: chocolate exists not because it was obvious, but because someone refused to stop at “nothing edible.”

This path makes no sense. At every step the signal says stop. No data suggests you should continue. No optimization algorithm rewards the action. Yet someone did. And that’s how one of the world’s favorite foods was discovered.

This is the gap between human discovery and AI today.

AI can optimize, remix, predict. It can explore a search space, but only one that’s already defined. It can’t decide to push through meaningless, irrational steps where there’s no reason to keep going. It won’t follow a path that looks like failure after failure. It won’t persist in directions that appear to lead nowhere.

But that’s exactly how discovery often works.

Cocoa to chocolate wasn’t about efficiency. It was curiosity, stubbornness, and luck. The same applies to penicillin, vulcanized rubber, even electricity. Breakthroughs happen because someone ignored the “rational” stopping point.

AI is far from that. Right now, it’s bounded by what already exists. It doesn’t yet invent entirely new domains the way humans stumble into them.

The lesson? Discovery is still deeply human. And the future of AI will depend not just on making it smarter, but on making it willing to walk blind paths where no reward signal exists until something unexpected emerges.

Because sometimes, you need to go through moldy seeds and bitterness to find chocolate.

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